Monday, December 14, 2009

What are the Benefits of Article Marketing?

Articles are one of the more effective tools you can use to market your business. First off they are free to post on many directories, people do read them, and the increase your credibility as a professional. The number on factor to getting the most out of an article is writing a good, informative, article. If your article is a sales pitch, you are not promoting your website, you are just attempting to get a sale.

Here are a few benefits to article marketing:

Credibility - The more information you provide to the readers of your articles the more they trust you. As your readers trust you they begin to treat you as the expert in your field. This will build a personal and business reputation for you. It also buildsyour business brand. The fact is that as people begin to trust you personally they will also trust your recommendations and products.

Increase Inbound Links " Professional SEOs use article marketing to increase the relative one way links to your site. This is like food for the search engines. The resource box at the end of your article contains your information and a link to your site. To publish your article, the resource box has to be left intact. Other webmasters pick articles to publish on their website, and when they do this they also end up linking to your site with the resource box.

Better Search Engine Positions - As you start to build one way links from webmasters pulishing your article, you increase your search engine ranking. The only important thing here is to make sure your resource box link contains anchor text equal to the key words you want to rank for.

The proof that your article was published:

I just have to say that only a well written informative article will reap the benefits of article marketing. You can easily see proof of your marketing by putting the title of you article in double quotes in the search engines and see how many times it has been published. Make sure you wait about 1-2 months to do this to see the full effect.

It doesn't take long to see the viral marketing effects of your article if it is written correctly. Many webmasters use articles as content for their sites.

If you hire a professional SEO they will provide a report of article submissions. These services will allow you to either submit one article, or use a monthly subscription fee to submit more articles. Dont letyour business go unnoticed for one more day!Thomas is an author and SEO expert. He teaches effective article marketing strategies with unique content articles. Now you can use this automatic article distribution service to post your articles. Visit What are the Benefits of Article Marketing?.

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